9 Best Amazon Affiliate Program Alternatives (2023)

When it comes to promoting physical products, Amazon has the best affiliate program out there. Even if it has only 24 hours cookie duration and low commission rates, the conversion rates are pretty high than other programs. 

However, if Amazon doesn’t approve your account or your account has been terminated, or you’re looking for an alternative program; you are in the right place. 

It’s time to move on and find a new basket to generate revenue. Here I’ll share a list of the 9 best Amazon affiliate program alternatives. 

Alternative

Commission Rates

No. of Products

Website

Walmart

Up to 4%

100 thousands

eBay

1.5 - 4%

1.4 billion

Target

Up to 8%

1 million

AliExpress

Up to 50%

Millions

Newegg

1%

100 thousands

ShareASale

5 - 30%

20,000+

(Merchants)

CJ

20 - 30%

3,000+

(Merchants)

Skimlinks

10 - 15%

48,000+

(Merchants)

Rakuten

3 - 7%

49,000+

(Merchants)

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So, Let’s get started. 

Walmart 

Walmart is the best alternative to the Amazon Affiliate Program. It offers almost the same commissions as Amazon. And the best part is Walmart sells a vast range of products. 

You can join the Walmart affiliate program for free. It has an internal tracking tool called LinkShare. It tracks all the metrics like sales, CTRs, commissions, etc. 

Walmart doesn’t have an API system. So you will have to create the affiliate links from the dashboard. The affiliate program is powered by Impact. 

eBay

eBay is one of the biggest marketplaces in the world. Started as an auction site, now more than 80% of its items sold are new. It has almost every type of product. 

Like Amazon, you can join their affiliate program for free. Their affiliate commissions mainly depend on country and categories. The commissions vary between 1 – 6%. 

In some categories, eBay offers higher payouts than Amazon. You can find many affiliate tools under eBay that will help display items. 

Target 

Target sells a wide range of household products, including clothing, electronics, furniture, kid products, home decor, pet supplies, and many more. Their product selection feature is similar to Amazon and Walmart. 

After becoming Target’s affiliate partner, you will get weekly affiliate newsletters containing various promotional tools. If you are running a US-based family-friendly website, you get the opportunity to clinch up to 8% commissions, weekly promotions, a 7-day cookie, and more. 

Target’s affiliate program works on a volume payout scale. It is good that it gives better rates than Amazon, even at low volumes. 

AliExpress

AliExpress is a global online marketplace where you can buy clothing, household items, electronics, beauty & health products, and many more. It is one of the favorite choices of affiliate marketers. It offers an easy and free-to-join affiliate program. 

AliExpress has an exclusive range of products, attractive affiliate commission rates, and timely payouts. They offer generous commission rates ranging from 5% to 8%. 

If the company makes more than $50K or $100 through your referral, your commission will go up to 10%. They also generate a 30-day cookie policy which allows you to receive more credit through the link. 

Newegg 

Newegg is an award-winning online retailer of computer hardware and consumer electronics. The platform offers 500,000+ unique tech products. Newegg’s affiliate program is straightforward as others. You can join without any fee and commitment. 

Since Newegg mainly operates in electronics, their commissions are pretty low. But don’t underestimate the network of Newegg. There are more than 30 million customers worldwide, and its reputation is dominant in the computing niche. 

ShareASale 

ShareASale is a trusted and fastest-growing affiliate market network. This platform has been empowering partnerships between publishers and advertisers for two decades. The company’s affiliate sign-up is free, and their affiliates got access to 4800+ merchants across niche industries and multiple markets. 

Being an affiliate market network, ShareASale offers three merchant marketing models to their affiliates to get commissions: Pay Per Lead, Pay Per Click, and Pay Per Sale. You can select a merchant and access their referral links through your ShareASale account. Then you can post banners or text links on your website. 

ShareASale charges 20% of your received payouts as a transaction fee. The minimum payment threshold is $50. 

CJ 

CJ (previously known as Commission Junction) is one of the biggest affiliate network websites that offers merchants a solution to start an affiliate program. Once you join CJ, you will access tons of affiliate programs from different dealers and retailers. 

You will find big and small retailers on this platform. Inside the dashboard, you will find helpful affiliate tools and stats like 7-day EPC, which gives you insightful conversion rates.

One more benefit of using the CJ affiliate program is that you can manage multiple retailers in one place, and you will get commissions in one go (even if you get commissions from all of your retailers). The minimum payout threshold is $50 (Direct Deposit) or $100 (Check). 

Skimlinks works like Google AdSense. It is divided into two parts. The first part works as an affiliate marketer and the other works as a PPC ad network. Skimlinks automatically monetize your content with affiliate links to writing about multiple brands and products. 

Skimlinks empower their affiliation by providing expertise and tools to every affiliate member. You can join their affiliate program for free. After entering, you will have direct access to a global network of 48,500 merchants & retailers and 50 demand partners. As a transaction fee, Skimlinks charges 25% of your total commissions. 

Rakuten 

Rakuten (previously known as LinkShare) is a Japanese leading e-commerce platform. Apart from that, it has a huge affiliate network. Rakuten Group accounts for 70+ businesses and 1.4 billion people around the world.

Rakuten’s affiliate program is known as Rakuten Advertising. With over 20 years of expertise, Rakuten offers a sheer quality of brands within a broad network of publishers. You can join the affiliate program for free. 

The team offers unparalleled affiliate marketing support with campaign optimization, publisher expansion, reporting, and many more. Rakuten’s commissions depend on negotiations with retailers and merchants. 

Conclusion

As an affiliate marketer, you shouldn’t put all eggs in the same basket. You should diversify your income streams. 

If you’re mainly dependent on Amazon affiliates, it’s time to try Amazon affiliate alternatives as well. 

Disclosure: This post contains affiliate links. That means if you make a purchase using any of these links, we will get a small commission without any extra cost to you.

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