How to Create a Product Specification Table in WordPress (Step-by-Step)

Product specification tables are one of the most effective ways to present technical details in a clean, scannable, and professional format.

Whether you’re reviewing gadgets, showcasing SaaS features, or listing WooCommerce product specs, a well-designed specification table helps users:

  • Quickly compare features
  • Understand product details at a glance
  • Make confident buying decisions

In this guide, you’ll learn how to create a beautiful product specification table in WordPress (like the one shown below), without writing any code, using the WP Table Builder plugin.

A ‘Product Specification Table’ built with WP Table Builder.

Why Use a Product Specification Table?

What We’ll Build in This Tutorial

Step 1: Install and Activate WP Table Builder

First, you’ll need the WP Table Builder plugin. You can get started with the free version, or you can buy the premium version here.

To install the plugin:

  1. Go to WordPress Dashboard → Plugins → Add New
  2. Search for WP Table Builder
  3. Click Install Now, then Activate

Note: If you’ve bought the pro version, here’s how you can activate the license.

Step 2: Create a New Table

Once activated, you’ll see a new menu item called WP Table Builder in your dashboard. Navigate to WP Table Builder → Add New

Then you need to choose the number of rows and columns. For product specs, a 2-column layout works best. And choose number of rows according to your table. Click Create Table to open the visual table builder.

Give your table a name (e.g., Product Specification Table)

    Step 3: Add Product Image and Title

    To make the table more visually appealing, start with a strong header section.

    Add the product image:

    • Insert an Image element into the top-right cell
    • Upload your product image or select one from the Media Library
    • Adjust alignment and padding for balance

    Add the product title:

    • Insert a Text element next to the image
    • Use a slightly larger font size
    • Keep the title clear and descriptive

    This creates a strong first impression and makes the table feel premium.


    Step 4: Add Specification Rows

    Now comes the core part — adding product specifications.

    For each row:

    • Left column → Specification name
    • Right column → Specification value

    Common rows you can add:

    • Price
    • Ratings
    • Display
    • Processor
    • Graphics
    • Battery
    • Storage

    WP Table Builder lets you insert text, icons, lists, and even star ratings inside cells — so you’re not limited to plain text.

    Here’s how to do it:

    Step 5: Style the Table for a Clean, Elegant Look

    This is where WP Table Builder really shines.

    You can:

    • Adjust row height and padding
    • Apply light background colors for alternating rows
    • Customize borders and separators
    • Align text and images perfectly

    For product specification tables, keep the design minimal and neutral. Let the content speak — not heavy colors or animations.

    Step 6: Insert the Table into Your Post or Page

    Once your table is ready:

    Click Save and copy the table shortcode.

    Paste it into:

    • A blog post
    • A product review
    • A landing page
    • A WooCommerce product description

    That’s it — your product specification table is now live.

    Best Practices for Product Specification Tables

    To get the best results, keep these tips in mind:

    • Use consistent labels (e.g., “Battery Life” instead of “Battery”)
    • Avoid overloading the table with unnecessary specs
    • Highlight the most important features
    • Make sure the table looks good on mobile devices

    A clean table builds trust – a cluttered one does the opposite.

    Final Thoughts

    A well-designed product specification table can dramatically improve how users interact with your content.

    With WP Table Builder, you can:

    • Build professional tables visually
    • Customize every detail without code
    • Create layouts that look great on all devices

    If you regularly publish product reviews, comparisons, or affiliate content, this is a must-have tool in your WordPress setup.

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